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38 min read

Tom Secured 9 Listings With Only 13 Books!

By Smart Agents on Nov 15, 2018 8:21:11 AM

Listing Scorecard

  • Number of books given away: 13
  • Listings achieved with the help of the books: 8-9
  • Biggest benefit of using the books: It helps me out the most probably from a confidence level, I think … like the nail in the coffin when you're having a listing presentation. I think it also adds that little extra vote of confidence in that I'm leaving a piece of myself behind. When I've gone to a listing presentation and I've left a book behind, it has a different feeling than leaving a business card, right? I can see business cards get tossed in the trash. They get thrown in the junk drawer or a junk basket of sort, and this is the catch-all area. That's where the cards end up. I think that leaving the book behind and having that is like leaving yourself behind a little bit in that people don't throw books away.

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21 min read

Frank Established Himself as an Expert in a Brand-New Market!

By Smart Agents on Nov 8, 2018 11:33:54 AM

Frank is a real estate agent with 13 years of experience. However, he recently moved to a new part of the country, which means he has a lot to learn about the area. By using his books, he’s found an effective and profitable way to market himself as a real estate authority — and to boost his own confidence in the process.

Listing Scorecard

  • Number of books given away: 15-20
  • Listings received with the help of the books: 3
  • Biggest benefit of using the books: It sets you apart from everybody else…it makes them feel like they’re getting something tangible, that you care about them, and that you’re working for them.

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9 min read

$2 Million Seller was Impressed by Jacque’s Books!

By Smart Agents on Nov 2, 2018 1:08:47 AM

Listing Scorecard


  • Number of books given away: Less than 100; the first 50-60 were buyer-related, but when she switched her focus to sellers, she got the listings.
  • Listings received with the help of the books: 8
  • Biggest benefit of using the books: "It just gives some credibility as far as being an expert in the industry."

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11 min read

These Books Are So Good — It’s Scary!

By Joe Nickelson on Oct 31, 2018 12:04:15 PM

Scary for other agents, that is.

Our members say our books have completely transformed their businesses.

Rookie agents and veterans alike have discovered the expert advantage our books provide. They all say the books have given them a leg up over other agents, whether they’re making initial contact with leads or trying to seal the deal on listing appointments.

But don’t take my word for it. In this blog post, I’ll share some of our biggest member success stories so far this year, plus advice on how you can use these techniques in your own business.

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1 min read

The Books Landed Mikki a Direct Buyer Referral!

By Smart Agents on Oct 26, 2018 9:03:00 AM

 

"It took a week to get a full-price offer accepted. But it did get accepted — one week ago today, and they are closing in October — and it was all because of this book."

Mikki was using her books primarily to work FSBOs and expired listings, but she ended up snagging a buyer referral!

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6 min read

Broker Steve is Dominating the High-End Expired Market!

By Smart Agents on Oct 19, 2018 8:45:53 AM

Steve is a full-time managing broker who specializes in high-end expired and withdrawn listings. Since he doesn’t have a lot of spare time, he doesn’t actively pursue listings unless they are high-priced and conveniently located.

Listing Scorecard

  • Length of time using the books: 9-10 months
  • Listings received with the help of the books: 6 listings, all over $500,000
  • Biggest benefit of using the books: "On two occasions, they actually listed with me before I even sent them the books, just because I sent them the cover of the book. In other words, they never even got to read the book. They will have already listed it with me just by the fact that I authored the book."

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15 min read

How Jason Converts His House Value Leads Into Listings

By Smart Agents on Oct 11, 2018 10:54:34 AM

If you’ve ever worked House Value Leads, you know the key to getting listings is conversion. If you don’t have a solid conversion system, you won’t get the listings.

Unfortunately, sometimes, you’re competing with top agents or agents who do more marketing than you. If you don’t have a strong conversion system, you often lose listings to more established agents.

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10 min read

How Mark Doubled His Close Rate On Listing Presentations

By Smart Agents on Oct 5, 2018 9:19:25 AM

Mark is a successful agent. But last year, he was averaging a 45% close rate on listing appointments. He started using the book and doubled his close rate to 90% on average.

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14 min read

Lou Got a $379,000 Listing Because He Offered His Books Out on Facebook

By Smart Agents on Sep 27, 2018 10:06:32 PM

 

Listing Scorecard

  • Books Given Away: 50
  • Listings earned with the help of the books: 4
  • Biggest benefit of using the books: “It differentiates me from everybody else. The books turn what is a cold call into a warm call.”
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25 min read

The Books Have Helped Ben Dominate FSBOs and Get 10 Listings

By Smart Agents on Sep 20, 2018 12:59:15 PM

 (This is a different “Ben” from Ben Curry, who works at Smart Agents.)

Listing Scorecard:

  • Books Given Away: 80
  • Listings earned with the help of the books: 10
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