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4 min read

Don’t Weave a Tangled Web! Host a Simple Site to Attract More Leads

By Joe Nickelson on Apr 8, 2019 12:31:43 PM

If you’re a Realtor, you probably already have a website. But not every website actually brings in quality leads — does yours?

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8 min read

How East Coaster Sheri is Establishing Herself on the West Coast

By Smart Agents on Apr 5, 2019 11:44:14 AM

Sheri George has been a real estate agent since 1999. She specializes in luxury homes and working with first-time homebuyers. She recently moved from the east to west coast and is now working on rebranding herself.

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5 min read

How to Get Past Barriers to Your Success

By Joe Nickelson on Apr 2, 2019 1:30:13 PM

Real estate is an industry full of ups and downs. Listings might come in bunches, and then you might go a while without any. Sales might boom, and then they might dwindle. But dealing with this ebb and flow is just part of being a Realtor.

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15 min read

Facebook Marketing, Mass Emails, and Mentoring — How Dennis Finds and Helps First-Time Homebuyers

By Smart Agents on Mar 29, 2019 2:19:39 PM

Dennis has been a Realtor for seven years. He got into the work after retiring as a Vice President at IBM. He especially enjoys working with first-time homebuyers — many the same age as his adult kids — because he likes mentoring them and ensuring they’re making smart decisions.

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6 min read

Are You Communicating Effectively for Your Business?

By Joe Nickelson on Mar 27, 2019 2:06:47 PM

Communication is important in any type of relationship. Communication allows you to explain to someone else what you are experiencing or feeling and what your needs are at any given moment. 

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5 min read

How to Customize Your Easy-Close Package

By Joe Nickelson on Mar 25, 2019 2:59:56 PM

If you’re reading this, chances are, you’ve heard about our book program — and maybe even use the books yourself. Our MyBooks members have access to 14 books they can personalize and give to prospects to improve and grow their businesses.

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8 min read

How Mark Wins Over ‘HGTV Experts’

By Smart Agents on Mar 22, 2019 1:37:47 PM

Mark has been a Realtor for six years. He does about half his business with investors, about half with traditional residential buyers, and does a little work with commercial properties, as well.

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6 min read

7 Listing Presentation Mistakes and How to Avoid Them

By Joe Nickelson on Mar 20, 2019 10:49:59 AM

Even the most experienced Realtors make mistakes during listing presentations. There's a lot going through your head, and it's easy to miss out on a detail or two.

Listing presentations are won when you can simultaneously prove your work and overcome objections. Here are 7 listing presentation mistakes and how to avoid them.

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5 min read

How Voicemail Marketing Gets David a 55% Callback Rate

By Smart Agents on Mar 15, 2019 12:38:06 PM

David has been a real estate agent for 15 years and just got his broker’s license, a requirement in his state. He works on residential properties, as well as light commercial properties, including churches and warehouses. With a background in construction, David also works with a lot of new construction.

We talked with David last year and were curious to see how things are going for him now. David generously agreed to give us an update about his work.

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6 min read

Real Estate Technology: What to Use and What to Ignore to Grow Your Business

By Joe Nickelson on Mar 13, 2019 11:50:54 AM

Most agents plan out their marketing budgets for a quarter or so at a time. Naturally, new advancements or products are put out or improved throughout every year.

The key is to know what new technology can help you get more listings and what products aren’t worth your money and time.

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