Are You Communicating Effectively for Your Business?

Communication is important in any type of relationship. Communication allows you to explain to someone else what you are experiencing or feeling and what your needs are at any given moment. 

How to Customize Your Easy-Close Package

If you’re reading this, chances are, you’ve heard about our book program — and maybe even use the books yourself. Our MyBooks members have access to 14 books they can personalize and give to...

7 Listing Presentation Mistakes and How to Avoid Them

Even the most experienced Realtors make mistakes during listing presentations. There's a lot going through your head, and it's easy to miss out on a detail or two.

Listing presentations are won...

Real Estate Technology: What to Use and What to Ignore to Grow Your Business

Most agents plan out their marketing budgets for a quarter or so at a time. Naturally, new advancements or products are put out or improved throughout every year.

The key is to know what new...

Why Being Genuine is Your Most Valuable Real Estate Tool

You may be a veteran real estate agent who struggles to get clients. On the other hand, a newbie agent in your market could be killing it. How is that even possible? Shouldn’t you be way ahead of...

How to Find Real Estate Leads Through LinkedIn

If you're a Realtor, you know how crucial social media can be to establishing and building your brand. But have you been including LinkedIn in your social media marketing strategy? If not, you may...

Your Guide to Real Estate Email Marketing

Your email list isn’t your most crucial prospecting tool, but it can be if you use it the right way.

Break into the High-End Real Estate Market

What’s the appeal of working in the high-end market, you ask?

The answer is pretty simple. The higher the purchase price, the higher your commission. You can list fewer houses and make more money...

The Importance of Finding Balance in Real Estate

Real estate is a demanding business. It requires you to be on call at all times and often to work nights and weekends. It's not surprising that many agents get burned out and ultimately decide to...

Starting from the Bottom: A Guide for New Agents

First off, congratulations on becoming a newly licensed real estate agent! You've entered an exciting market with the possibility of a huge financial return — if you know how to work smart.

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