Are You Communicating Effectively for Your Business?

Communication is important in any type of relationship. Communication allows you to explain to someone else what you are experiencing or feeling and what your needs are at any given moment. 

How to Customize Your Easy-Close Package

If you’re reading this, chances are, you’ve heard about our book program — and maybe even use the books yourself. Our MyBooks members have access to 14 books they can personalize and give to...

7 Listing Presentation Mistakes and How to Avoid Them

Even the most experienced Realtors make mistakes during listing presentations. There's a lot going through your head, and it's easy to miss out on a detail or two.

Listing presentations are won...

How Mark Doubled His Close Rate On Listing Presentations

Mark is a successful agent. But last year, he was averaging a 45% close rate on listing appointments. He started using the book and doubled his close rate to 90% on average.

Win Listing Presentations Before You Get There

To prepare for a listing presentation, most agents research a neighborhood and create a detailed CMA for the homeowner.

Learn From Early Real Estate Mistakes

An interoffice message pops up on your screen. The tagline reads: "1-Year Celebration!"

The Books Worked For Thomas Before He Received Them!

"He came immediately to me."

Thomas started working the books before he even received them.

Don't Let Dealbreakers in the Selling Process Stand in Your Way

The goal: More listings, of course.

The Importance of Real Estate Testimonials

Testimonials are some of the most important parts of your marketing.

Seller Cancels Listing Appointments with Other Agents After Getting Agent's Book

This week we spoke to Tim from California. He is a new member but has already had success. 

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