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1 min read

This Winning Combination Scored Jeff a $7.4 Million Listing

By Smart Agents on Feb 8, 2019 1:25:52 AM

“I've always been the brokerage’s expired king, but when I bought those books and started adding them onto my expired letters, I sealed the deals.”

Jeff has been in real estate for 2.5 years and specializes in expired listings.

He recently started handing out an expired book along with his expired letter.

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6 min read

Why Being Genuine is Your Most Valuable Real Estate Tool

By Joe Nickelson on Feb 5, 2019 10:11:16 PM

You may be a veteran real estate agent who struggles to get clients. On the other hand, a newbie agent in your market could be killing it. How is that even possible? Shouldn’t you be way ahead of the new guy?

So what’s the problem?

It’s simple; you could be pushing clients away. You’re probably trying too hard to get clients and in the process killing your business.

Sleazy sales tactics simply don’t work anymore — not just for real estate agents, but for any kind of salesperson. 

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2 min read

How Raymond Picks Up Listings at His Local Mechanic

By Smart Agents on Feb 1, 2019 11:21:20 AM

“Believe me. I have seen a lot of different marketing programs out there, and I tell you what... One of the best, unique branding things that I've ever come across is Smart Agents and their books.”

Raymond has been a licensed Realtor since 1984. He keeps an assortment of books in a plastic storage container in his car so he’s always ready to give them out at a moment’s notice.

“Wherever I go, I drop them off. I don't care if I'm getting my oil changed. Wherever there's waiting room, I'm dropping them off.”

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6 min read

How to Find Real Estate Leads Through LinkedIn

By Joe Nickelson on Jan 29, 2019 4:24:20 PM

If you're a Realtor, you know how crucial social media can be to establishing and building your brand. But have you been including LinkedIn in your social media marketing strategy? If not, you may want to start today!

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5 min read

Your Guide to Real Estate Email Marketing

By Joe Nickelson on Jan 28, 2019 10:48:40 AM

Your email list isn’t your most crucial prospecting tool, but it can be if you use it the right way.

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1 min read

How Scott Easily Landed a $740K Expired Listing

By Smart Agents on Jan 25, 2019 10:34:48 AM


“I've gotten wonderful response. It really differentiates me from the million agents that are calling them.”

Scott has been a Realtor for 15 years and specializes in expired listings. He says his books set him apart when he's prospecting. 

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8 min read

Break into the High-End Real Estate Market

By Leighann Bacher on Jan 22, 2019 8:39:24 PM

What’s the appeal of working in the high-end market, you ask?

The answer is pretty simple. The higher the purchase price, the higher your commission. You can list fewer houses and make more money doing it.

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1 min read

Travis has landed over $3 million in listings!

By Smart Agents on Jan 17, 2019 9:26:42 PM

"It has been the best marketing money I have spent."

Travis started out in real estate six years ago and became a Smart Agents member in the last 10 months.

He's been able to acquire over $3 million dollars in listings, as well as six buyer clients.

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6 min read

The Importance of Finding Balance in Real Estate

By Leighann Bacher on Jan 16, 2019 12:17:50 PM

Real estate is a demanding business. It requires you to be on call at all times and often to work nights and weekends. It's not surprising that many agents get burned out and ultimately decide to pursue another path. 

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8 min read

Starting from the Bottom: A Guide for New Agents

By Leighann Bacher on Jan 14, 2019 1:41:58 PM

First off, congratulations on becoming a newly licensed real estate agent! You've entered an exciting market with the possibility of a huge financial return — if you know how to work smart.

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