Trust is paramount in real estate, and leveraging client testimonials effectively can significantly enhance credibility. Part of building a trusting, long-term relationship with past clients is taking care when approaching and using their testimonials. This month we discuss best practices for requesting testimonials, with details about timing requests shortly after closing deals, personalizing requests, and ensuring simplicity in the feedback process. Transparency in clarifying usage, obtaining written permission, and offering privacy options for hesitant clients are essential steps so that clients feel comfortable sharing their experiences. Follow-ups and expressions of gratitude further reinforce the value of client feedback.
Leverage Client Testimonials to Expand Your Sphere of Influence (SOI) with Smart Agents Best Practices and Scripts
Testimonials serve as powerful endorsements of your services, offering social proof of your expertise and reliability. This month's Swipe Files feature guidelines for soliciting testimonials along with templates guaranteed to elicit detailed and relevant endorsements that will surely boost your business. Use our strategies to obtain high-quality testimonials that help you stand out from the crowd, all while continuing to stay top of mind with past clients in your sphere of influence.
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