Joe Nickelson

About Joe Nickelson

Joe Nickelson was raised in North Florida with his six siblings. Although he graduated high school early at the age of 16, his family could not afford to send him to college. Instead, Joe started working as a landscaper — a tough job with long hours, built on sweat. But Joe was taught at a young age that if you want something in life, you have to work for it. So that’s what he did. And he worked hard. As the years went by, Joe went from laborer to owner of a landscaping business. That company became lucrative; at its peak, there were multiple locations with an enormous client roster. During this time, Joe was buying and selling real estate, both for his business and for his personal use. As a business owner, he was shocked to see the poor customer service skills of real estate agents he worked with. Sensing an opportunity (and a new challenge), Joe sold off his stake in the landscaping business and became a Realtor, determined to be the kind of agent he would want to hire. Read More...

Top 10 Real Estate Books to Boost Your Business

If you know anything about our company, you know we celebrate the great value books can offer those who invest in them. At a time when people are increasingly turning to online outlets to fulfill...

Get Yourself on Google's Real Estate Radar

According to the National Association of Realtors’ 2017 Profile of Home Buyers and Sellers®, online websites were seen as the most useful information source among buyers at 88 percent.

A whopping ...

Stay Lucrative as a Real Estate Agent in the Internet Age

The internet is continually changing how everything works. The real estate industry has experienced some significant changes in the digital age.

According to Internet Live Stats, approximately 40%...

Five Must-Have Negotiation Skills for Top Realtors

When it comes to negotiations in real estate, one thing is always at the forefront: Price.

The seller wants the highest price possible, while the buyer wants the lowest price. The best Realtors...

Your Official Guide to Marketing in the Fall

The leaves are changing, the weather is getting cooler — but not too cold, yet! — and everyone is getting into the spirit of fall.

Fall is the perfect time for festivals, delicious foods, and...

Why Fall and Winter are the Perfect Times to Buy — And Land Buyer Leads

According to a recent article by Bankrate, a lack of affordable homes, rising home prices and higher mortgage rates deterred many buyers from taking advantage of this summer’s hot selling season.

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How to Overcome Writer's Block and Nail an Amazing Bio

As a real estate agent, you do a lot of marketing. You market your listings, you market your business, and most importantly, you market yourself.

One of the best ways to do that is by creating a...

Close Real Estate Deals with These Conversational Tricks

If you get a lead on the phone for a few minutes, that’s a great first step. If you meet with them in person for a listing presentation, your chances of success are even better.

But as you know,...

Move On Up With Move-Up Sellers!

According to the National Association of Realtors® Profile of Home Buyers and Sellers 2017, 52% of sellers traded up and purchased a home that was larger in size than what they previously owned.

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Daily Routines of Top Real Estate Agents

In any job, sticking to a routine and working efficiently can pave the way for good habits and success. However, being a Realtor isn’t like most jobs— your time and schedule is all over the place.

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